Pleasurewood Hills, one of Lowestoft’s best-known attractions, has officially been acquired by Premier Attractions Ltd.
The park confirmed the news this week, describing the deal as the beginning of an “exciting new chapter” in its history. While specific plans have not yet been revealed, the new owners have promised to share their vision for the future of the park very soon.
In a statement, Premier Attractions Ltd said:
“There’s so much in store – and we’ll be revealing more details shortly. This is just the start of an amazing journey.”
The acquisition marks a significant moment for the much-loved theme park, which has been a landmark family destination in Suffolk for decades. Known for its mix of rides, live shows and seasonal events, Pleasurewood Hills has attracted generations of local visitors as well as tourists from further afield.
The new owners say they are committed to enhancing the visitor experience and ensuring the park continues to play an important role in the local community and tourism economy.
Full details of the future plans for Pleasurewood Hills are expected to be shared soon.
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